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Emma Dickson | CEO & President

Home Helpers® Home Care: World-Class Care Provided by Exceptional Caregivers

When it comes to finding care services for seniors, individuals with disabilities, or those recovering from illness, injury, or surgery, there are numerous factors to take into account. As a concerned family member, it’s only natural to have reservations and worries during this process.

Home Helpers® Home Care specializes in delivering personalized in-home care services to seniors and other individuals requiring ongoing or recuperative care. The organization provides care services ranging from a few hours per week to 24/7 care, supporting clients wherever and whenever they need us to make life more comfortable and help them retain their independence.

At Home Helpers® Home Care, the organization is committed to addressing clients’ care needs. They understand that each family’s situation is unique and requires individualized attention. As a result, they offer a range of home care and support services to meet specific needs. Whether it’s short-term or long-term care, Home Helpers Home Care works one-on-one with clients and their families to design a personalized care plan that meets their needs.

Home Helpers® Home Care understands that selecting a care service provider can be a daunting task. That’s why they’re there every step of the way to help clients make an informed decision.  Home Helpers Home Care agencies are locally owned and operated by trained professionals and their teams of exceptional caregivers who are passionate about what they do. They strive to provide high-quality care services that are both compassionate and reliable. Their goal is to ensure that the clients receive the best possible care, providing confidence for families that their loved ones are receiving the very best in world-class care.

Providing Exceptional Care as an Extended Family

Home Helpers® Home Care provides services that support the needs of individuals in their homes, or wherever they call home. The company aims to be the extended family when the family can’t be there, delivering outstanding care to make life easier for their clients and their families.

The organization possesses a strong organizational structure and core processes to operate successfully. This includes assessing clients’ current and future needs, hiring, and training exceptional caregivers, and utilizing technology to improve care and efficiency. By providing exceptional care with proven operating systems, franchisees of Home Helpers® Home Care are able to maintain their market leadership and position as preferred home care providers in the communities they serve.

Leading a Company of Exceptional Care and Continuous Growth

Emma Dickson‘s path to becoming CEO & President of Home Helpers® Home Care was far from straightforward. Initially planning to pursue a career in education, compelling business opportunities led her to business operations leadership roles at both Blockbuster and later at Sylvan Learning Centers.

Through these experiences, Emma honed her ability to build teams and develop programs for revenue growth and exceptional service, further developing her ability to scale organizations that she now applies in leading Home Helpers® Home Care.

During her 15-year tenure as CEO & President, Home Helpers® Home Care continues to experience phenomenal results with over 26 years of continuous system-wide revenue growth, expanding its reach to serve more than 1,500 communities. Emma and her team successfully managed the challenges of the COVID- 19 pandemic and the resulting surge in demand for home care services.

They also focused on developing leadership skills and fostering a cohesive team dedicated to advancing Home Helpers® Home Care’s position in the highly competitive home care industry.

Despite ongoing external challenges, such as the current employment challenges, Emma and her team remain committed to creating an exceptional employee experience and prioritizing the needs of clients, franchisees, and employees.

At the heart of Home Helpers® Home Care is a dedicated team of leaders, staff, and franchisees united in their shared mission to deliver the best possible outcomes for those they serve.

Advocating for the Role of Home Care in the Healthcare Continuum

Emma is a strong advocate for increasing awareness of the critical role that home care plays in the healthcare continuum. She is dedicated to promoting this message and ensuring that her organization remains at the forefront of the home care industry.

Emma’s leadership and advocacy are further demonstrated by her position as Past President of the Board of Directors for the Home Care Association of America, where she represents the interests of franchised, corporate, and independent home care agencies.

Home care has the potential to address many of the healthcare industry’s challenges, particularly with respect to cost. According to the National Center for Biotechnology Information (NCBI), as much as 30% of healthcare costs are wasted due to individuals failing to comply with their medication regimens.

At Home Helpers® Home Care, the caregivers work to ensure that clients receive proper nutrition and take their medications as prescribed, helping to minimize unnecessary healthcare expenditures. Additionally, caregivers provide companionship and support, which can have a positive impact on clients’ mental health and overall well-being.

Emma and her team recognize that home care is an essential component of the healthcare continuum, and they are committed to advancing its role and impact.

Embracing Accountability, Inspiration, and Success

At Home Helpers® Home Care, both the National Support Center staff and franchisees are united by a shared set of core values, encapsulated by the company’s “Be Bold” philosophy. BOLD stands for “Bring Your Passion Every Day,” “Own Your Results,” “Love What You Do,” and “Driven by Excellence.” By embracing these values, every member of the Home Helpers Home Care team is held accountable for their impact on the business and inspired to create exceptional experiences for our clients, franchises, and each other.

Through the BOLD philosophy, Home Helpers Home Care encourages staff and franchisees to bring their best selves to work every day, with a focus on passion, ownership, and excellence. Individual contributors are empowered to make a positive impact and drive success for themselves and the company as a whole. Additionally, the love of what they do and commitment to excellence creates a culture of enthusiasm and dedication that benefits franchisees, caregivers, employees, and clients alike. Overall, the BOLD philosophy is a powerful force for accountability, inspiration, and success within the Home Helpers Home Care organization.

Introducing the Cared-4 Program

As Emma looks towards the future of home care, she recognizes the vital role that technology will play in this space. Home Helpers® Home Care is dedicated to piloting new technologies and services, and continues to innovate to deliver the best possible care for its clients. Along with personal in-home care, Home Helpers® Home Care now offers clients best-in-class monitoring systems that can detect falls and conduct wellness checks when caregivers are not present.

Home Helpers® Home Care is committed to expanding its services to meet the evolving demands of the next generation of seniors, as consumer preferences change. This is why the company recently launched Cared-4℠, a comprehensive care program that is the most extensive support program in the industry.

Cared-4 provides a premium experience of support services, including personal care, companionship wellness calls, meal and nutrition planning, and technology solutions. This comprehensive program is designed to help keep people living independently wherever they want to live.

One of the key benefits of the Cared-4 program is that it allows clients to start receiving support earlier, through monitoring and wellness calls. These services not only improve peace of mind and mental health, but also provide greater insight for families as their loved ones’ needs change.

Emma is particularly proud of the Cared-4 program, which is a testament to Home Helpers® Home Care’s commitment to using technology and innovation to improve the lives of seniors and their families.

Building Partnerships in the Growing Healthcare and Home Care Industry

Demand for healthcare and home care will continue to rise as the demand for healthcare and home care services continues to increase, especially with the aging baby boomer population.

Healthcare giants are building massive ecosystems covering healthcare insurance, medical care, and retail, leading to increased competition for staff between clinical settings and home care. At Home Helpers® Home Care, Emma and her team are building partnerships with vertically integrated healthcare companies and technology providers to gain a competitive edge.

Strategic Vision and Action Plan

Home Helpers® Home Care has a long-term vision to continue to expand into markets that do not have Home Helpers Home Care as a care option. To achieve this objective, the team aims to augment the company’s services with a strategic approach, foster exceptional teams through intensive training, and optimize efficiency by leveraging advanced technologies.

With these concerted efforts, Home Helpers® Home Care is poised to continue to thrive and meet its growth objectives.

Entrepreneurship in the Home Care Industry

The home care industry presents a remarkable opportunity for entrepreneurs, not only in terms of its potential for growth but also in the fulfillment it brings by making a significant impact in your local community.

For those seeking to embark on a new journey with an organization that has a meaningful mission, Emma encourages aspiring entrepreneurs to explore the rewarding prospects of franchise ownership with Home Helpers® Home Care, enabling seniors and others to maintain their independence.