Imagine having a marketing partner who truly understands your business—someone who walks alongside you and empowers you every step of the way. Beverly Cornell and BC & Associates Marketing Corp are all about guiding service-based businesses toward lasting success with a personal touch.
From Humble Beginnings to Marketing Maestro
Beverly Cornell’s journey into the marketing world began in 1995. She gained experience working with Fortune 500 companies and innovative startups, mastering the art of communication and advertising. Her passion for marketing led her to establish BC & Associates Marketing Corp.
Starting with a handful of loyal clients, Beverly’s dedication and the power of word-of-mouth referrals quickly grew her business. Open communication, transparency, and collaboration were the cornerstones of her success, fostering strong, lasting relationships with her clients.
A Passionate Partner in Your Success
In December 2011, Beverly faced a new challenge—supporting her active-duty Army husband while continuing her career. This led to the birth of Beverly Cornell Consulting, which later rebranded to BC & Associates Marketing in 2020, reflecting its evolution into a full-fledged boutique marketing agency.
Beverly’s passion lies in empowering service-based businesses like dentists, chiropractors, and acupuncturists to uncover their hidden potential. She creates clear, actionable roadmaps to success, equipping these businesses with the tools they need to thrive. Beyond approach, she cultivates a mentorship culture within her team, igniting inspiration and fostering growth.
Unlocking Your Brand’s Potential
At BC & Associates Marketing, every client’s story and vision are treated with the utmost respect. They believe in crafting custom marketing solutions that go beyond generic approaches. BC & Associates Marketing understands every business’s unique challenges and opportunities. Their mission is to simplify marketing, elevate your brand, and help you grow to the next level.
They’re passionate about sparking the entrepreneurial spirit within you, celebrating your individuality, and carving out a niche for you in the marketplace.
Finding Clarity and Sparking Unique Opportunities
One of BC & Associates Marketing’s key strengths is helping businesses find clarity in their vision and approach. They guide you in identifying what you should start, stop, and continue doing to own your unique opportunities in your industry and community.
- Start: Identifying new marketing channels, innovative approaches, and fresh ways to engage your target audience.
- Stop: Eliminating ineffective tactics, outdated methods, and approaches that no longer serve your business goals.
- Continue: Reinforcing successful practices, consistent branding, and effective communication approaches that resonate with your audience.
This focused approach ensures that your business always moves forward, capitalizes on unique opportunities, and stays ahead of the competition.
Core Values That Drive Success
- Honor: Building trust through personalized and collaborative approaches.
- Dynamic: Embracing innovation to keep you ahead of the curve.
- Fusion: Blending diverse experiences with your brand’s unique essence to create a powerful marketing force.
Proven Results: Bringing Your Vision to Life
BC & Associates Marketing’s approaches deliver real results. Take The Pet Beastro, for example. By participating in key industry events like the Global Pet Expo, they secured valuable partnerships that boosted brand awareness and customer engagement. These efforts resulted in over $100,000 in marketing resources and the successful opening of a second location.
Their data-driven approaches increase sales, improve customer engagement, and drive higher conversion rates. This approach impresses potential partners and proves their ability to deliver exceptional results.
Your Journey with BC & Associates Marketing
The path to unlocking your brand’s true potential starts with a quick chat to understand your goals and challenges. This is followed by a Brand Spark Session, where they dive deep into uncovering your brand’s unique essence and identifying untapped opportunities.
Next is the Brand Ignite phase, where insights are transformed into action. This involves crafting resonant messaging, designing a standout website, and launching impactful campaigns. The journey culminates in the Brand Blaze phase, ensuring long-term success with ongoing, customized marketing support.
Open Communication and Lasting Partnerships
BC & Associates Marketing prioritizes open communication, transparency, and collaboration throughout this journey. They aim to empower and support you, building a strong, long-lasting partnership.
Mentorship for Lasting Success
BC & Associates Marketing is committed to personalized mentorship. They thoroughly assess your business goals and challenges and create a customized blueprint that aligns with your vision and legacy. For example, after working with a Camp Bow Wow franchise owner for several years, they successfully transitioned marketing responsibilities to a new manager through personalized coaching and support.
Your Evolving Partner in a Dynamic Landscape
BC & Associates Marketing is positioned to be your trusted marketing partner for years to come. They leverage cutting-edge technologies like AI and AR to craft innovative solutions that meet your evolving needs as a service-based business. Their core mission remains constant: to demystify marketing and equip you with the knowledge and skills to thrive in a dynamic landscape.
Blueprint for Marketing Success
Beverly advises entrepreneurs struggling with marketing to examine their “why” and reflect on their passion and the reasons behind starting their business. She emphasizes the importance of clarity in your brand’s identity, the problem being solved, and the uniqueness of your approach. Understanding your customer and target audience is crucial—become customer-obsessed by researching their needs, preferences, behaviors, fears, and pain points.
Empowering Entrepreneurs
Beverly understands the struggles of small business owners because she’s been there herself. This empathy drives her commitment to supporting service-based businesses on their journey to success. At BC & Associates Marketing, Beverly and her team spark unique opportunities and ignite effective marketing approaches that drive growth and visibility. Their approach is rooted in empathy, expertise, and a genuine desire to see their clients thrive.
Ways to Connect with Beverly
- Complimentary Call: Discuss your goals and address any questions you might have.
- Enhance Your Brand and Business: Read Beverly’s marketing book, “Marketing For Entrepreneurs,” packed with actionable steps.
- Get Inspired and Gain Insights: Tune into their marketing podcast, where Beverly interviews successful entrepreneurs.
- Self-Paced Marketing Courses: Perfect for busy entrepreneurs, these courses bring clarity to your business efforts.
- Branding and Digital Marketing Agency website: https://www.bcassociatesmarketing.com
- Calendar for the Complimentary Call: https://calendly.com/bcassociatesmarketing/15-minute_fit_call
- Business & Marketing Podcast https://bcassociatesmarketing.com/marketing-resources/small-business-marketing-podcast/
- Business & Marketing Book https://bcassociatesmarketing.com/marketing-resources/makreting-for-entrepreneurs-books/
- Business and Marketing Courses: https://bcassociatesmarketing.com/marketing-resources/marketing-courses-for-small-business-entrepreneurs/