You are currently viewing BE Franchise Inc: Power-start Your Ambitions with Alternative Energy Solutions
Élise Rozon | CEO | Batteries Expert Franchise Inc.

BE Franchise Inc: Power-start Your Ambitions with Alternative Energy Solutions

When it comes to venturing into any kind of business today, one of the priority things to keep in mind is ‘how to make your business sustainable’ in the sense that it does less to no harm to the environment.
Running a socially responsible business today is an absolute need of the world, taking in account the rising concerns regarding our environment, it is the need of the hour for businesses, as part of the community, to be mindful about how they conduct their business.
BE Franchise Inc. is a name among the business community that is successfully running a franchising business to further our environment’s safety. BE Franchise is spearheaded by Élise Rozon, the CEO of BE Franchise Inc.
Situated in Quebec, Canada, the company is a leading franchiser in the alternative energy solutions business. In the following interview, Élise Rozon tells us how their company is efficiently delivering services to clients and helping them throughout the process of setting up the business.
What makes your company a preferred franchise choice over your competitors?
The #1 destination for energy solutions
With over 60 stores throughout Quebec, Ontario and New-Brunswick, Batteries Expert is the no. 1 destination on the market for portable and alternative energy solutions. Automotive batteries, small batteries, electric mobility, lighting, solar panels…the list could go on!
We even specialize in off-grid solar energy
Whether you’re after solar panels, charge controllers or 12V refrigerators, we offer a unique service that’s sought-after by both vanlife enthusiasts and OffGrid cottage owners. Some of our franchisees even have their own OffGrid workshop on wheels, which they use for their customers’ solar installation projects.
Tell us more about your franchising opportunities, eligibility criteria, and benefits that a probable franchisee may receive.
A turnkey opportunity to help you reach your goals faster and easier:
Our different teams will be there for you every step of the way. Training, IT, advertising, merchandizing—you name it. All you have to do is find the right store location!

  • Training: Becoming a battery expert may sound daunting, but don’t worry. We will help you reach your goals via our online training platform.
  • Marketing: Our marketing team has just one mission: help you get the most out of your local market, while promoting the Batteries Expert brand on a national scale.
  • Guidance: The Batteries Expert team is made up of a wide variety of specialists who are there to help you. From strategic support to technical help, we have a team for each and every one of your needs.

Franchising opportunities:
A number of franchising opportunities are currently available throughout Quebec (Montreal, Ontario, Boucherville, etc.) For more information about these openings, and to find out about other potential locations, please visit our website –
To find out about eligibility criteria, simply fill out the form at the bottom of our website, and our team will contact you to answer any questions you may have.
How did the COVID-19 pandemic impact your daily operations and what were the challenges that you faced?
Due to the nature of our products, Batteries Expert was considered an essential service during the COVID-19 pandemic. Though we had to follow strict guidelines to ensure the safety and wellbeing of our customers and staff, we were able to remain open to provide products to the community and local emergency services, such as car batteries and batteries for hospital equipment.
Though we were no longer able to visit our franchisees in person to offer them support and guidance, we communicated on a regular basis and set up virtual support sessions to foster a sense of support, care, and community.
When it comes to adapting to the evolving customer needs and trends, do you think it is necessary to align one’s business with the latest technological developments? If yes, how does your company cater to this necessity?
Absolutely! We truly believe that technology plays a key role in adapting to customers’ needs, and this is particularly the case in our industry. Batteries Expert caters to this necessity by offering latest generation battery products, such as lithium technology, that cater to the ever-evolving needs of our customers.
We have also developed significant expertise in the field of solar energy. In addition to offering catered advice to our customers, we also strive to educate them, not only to help them make informed decisions, but also to make solar energy as accessible as possible.
As an established franchise leader, what would be your advice to the budding entrepreneurs planning to own a franchise business?
Stay true to your corporate values, embrace change and new opportunities, and surround yourself with people who are driven, open-minded and inspirational, just like you!
How do you envision on scaling your company’s operations in 2021?
2020 was a successful and prosperous year for Batteries Expert. The quality of our products and services, as well as our in-store experience, helped us build and maintain strong relationships with our customers and offer them the support they needed throughout what was a difficult year.
As we move forward into 2021 and 2022, we are confident that the Batteries Expert network will continue to grow and evolve thanks to our customer-oriented approach and focus on quality and innovation.
A Step Towards Community Welfare
Social responsibility is an integral part of the Batteries Expert fabric
In the words of our CEO Élise Rozon, in the corporate world, it’s important to get involved in causes we believe in. And it’s for this very reason that BE Franchise decided to partner with two not-for-profit organizations: the Leski Foundation and the CNCB-Bolt Club.
So, when you become a Batteries Expert franchisee, you become part of a network that works with organizations that make a difference in the lives of children and people suffering with mental health disorders.
About the Leader
The CEO of Batteries Expert, Élise Rozon, has played a key role in the development and success of BE Franchise and the Batteries Expert network. Though the Batteries Expert network is constantly growing and evolving, Élise has always maintained a close relationship with her team and franchisees. What’s more, her humane approach, thirst for innovation and determination make her not only an exceptional leader, but also an inspirational businesswoman.
Driven by innovation, Élise is constantly on the look out for original and creative ways to better meet our customer’s and franchisee’s needs. Here are just a few of her brilliant initiatives:

  • Transforming a vehicle into an Off-Grid solar powered van to promote the benefits of vanlife and make it more accessible to our customers.
  • Élise plays a key role in organising events for franchisees: trips abroad, conferences, teambuilding activities, etc.
  • Collaborating with local not-for profit organisations to help those in need.

Exhibiting Excellence

  • Ginette Côté – Batteries Expert franchisee in Rivière-du-Loup, Québec, Canada

“We are proud owners of 3 different Batteries Expert stores, all of which are located in different towns. We really appreciate all the support we receive from the franchisor, whether it’s for marketing, training, or merchandizing. We’ve had help throughout every stage of the process, from the moment we purchased the franchises, right through to opening day. We continue to receive technical support on a wide variety of products.”

  • Simon Couture – Batteries Expert franchisee in Lac Méganic, Québec, Canada

“It’s so rewarding helping people. Customers often come into my store with a problem and leave with a solution and a sense of satisfaction.”