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Don Hay, Founder and Owner & Bart Puett, Co-Owner & Raychel Sullins, President, Maid Brigade

Maid Brigade: Trusted Cleaning Solutions

Cleanliness is next to Godliness. While the lines are truly old, they never seem to be out of context, no matter which century we are living in. We all know the importance of keeping our immediate surroundings as well as the planet clean. And the current pandemic has just reinforced the notions and importance of being squeaky clean.
However, it is not always easy to maintain a strict cleaning regime, considering the busy lives we are living. Over-worked Supermoms, along with their family do maintain a good level of cleanliness, but it never hurts to have some experienced helping hand. This is where Maid Brigade steps-in in their lives.
Maid Brigade is a residential maid service franchise with locations across the U.S., Canada, and internationally. Its service provides time-saving, healthy cleanings to busy families and individuals. At the same time, it creates job opportunities where its team members are a valued part of every location.
The executive team at Maid Brigade is comprised of Don Hay, Founder and Owner; Bart Puett, Co-Owner; and Raychel Sullins, President. With over a century of industry experience between them, they provide stability and continuity of knowledge to the organization. With that said, the leadership favors innovation and advances, so year over year, Maid Brigade franchisees have benefitted from improvements to support and grow their businesses.
Through a series of questions and answers, Raychel Sullins explains how they go about delighting their customers, employees, and franchisees.
What are the cutting-edge products/services offered by your organization?
Maid Brigade’s PUREcleaning® system utilizes the latest technology with electrolyzed water cleaning and disinfecting solutions and electrostatic sprayers to provide the safest, and healthiest, cleaning, and disinfection in the industry. Our disinfectant, Hypochlorous Acid, is created from two simple ingredients, water, and salt, and is recommended by the CDC for use against the Coronavirus.
Several locations have provided disinfecting solutions and treatments to first responders in their communities. Maid Brigade has also helped numerous businesses re-open and stay open, with our PUREmist® commercial disinfection service.
What are the special franchisee strengths that make your organization unique from its competitors?
Maid Brigade’s most successful franchisees have an entrepreneurial spirit and a desire to innovate. At Maid Brigade we embrace our franchisees’ creativity in all areas of the business, from operations to marketing. We believe that by supporting ideas “from the field”, our organization is stronger.
Describe the experiences, achievements or lessons learned that have shaped the journey of the company.
Maid Brigade has remained relevant to our customers and the industry since 1979. Our ability to withstand trying times, even during the current pandemic, proves that we are a company that is adaptable and able to evolve. We have learned collaboration with our franchisees is the most favorable approach.
Where do you envision your organization to be in the long run and what are your future goals?
Maid Brigade will continue to thrive in the home cleaning industry. For now, our PUREcleaning® system sets us apart from our competitors, but just as in years past, we will continue to embrace new technologies that provide optimal service to our customers. Our goals are to grow the organization through development programs/services for our franchisees, as well as awarding new franchises to well-qualified candidates.