The UK sees its fair share of adverse weather. Unpredictable and sometimes deadly, extreme weather can come when we least expect it. Whether that’s heavy rainfall in the height of summer, snow in spring, or the recent storms that crippled the country.
When harsh weather strikes, transport is one of the main things that’s affected. This can then lead to a negative impact on businesses – especially those that deal directly with travel. Controlling the weather is impossible, but there are ways that you can prepare for the worst.
Read on to find out how adverse weather conditions affect travel businesses.
Trains are one of the most popular transport methods in the UK. In 2020-21, there were 388 million journeys made. While this number would usually be higher, the pandemic caused a drop in usage. However, millions of people still depend on these services every day.
When dangerous weather conditions strike, derailments can occur. This can be extremely costly for train companies. For support, rail insurance is needed. This helps cover the cost of damages and keep trains moving.
Bad weather on the roads can result in lane closures due to crashes, while traffic jams are more likely as drivers take a far more cautious approach.
If your business relies on drivers, you’ll need to provide tips for staying in control of a vehicle during severe weather conditions.
For aviation companies, adverse weather conditions will essentially stop all operations. Common weather conditions that ground flights include heavy fog and snowfall.
Both the flight company and holiday booking companies have a reputation to uphold. They will be keen to look after their customers and unwilling to take unnecessary risks – especially when that could result in negative publicity.
Instead, stop all air travel and focus on your customers. Set up help points where information on the situation and rebooking can be distributed. It may cost a lot to shut down your operations but refusing to do so could be more damaging.
How To Keep Everyone Safe
Don’t let the weather get the better of your travel business. Take these steps and reduce the risk of danger:
- Prepare and train staff for every possible scenario
- Set up extra customer service points
- Keep in contact with your fleet if they are traveling
- Have a point of contact with local and national weather offices